Tampa's own Fat Dog Spirits is launching a new hemp-infused vodka and gin brand called Nirvana Spirits. On Monday, August 27th, you'll be able to purchase Nirvana at your favorite local liquor stores, including Total Wine & More. Southern Glazer’s Wine & Spirits, North America’s largest wine and spirits distributor, is the exclusive and official distributor for everything Fat Dog Spirits.
Nirvana will be available all throughout the state of Florida, and president Ron Bartholomew is thrilled about their partnership with Southern. “It is a phenomenal opportunity to partner with the No.1 distributor in the world. We had a tremendous Nirvana (soft) launch on 4/20 for our team and investors, and we’d like to keep the momentum going. With our Nirvana brand products, our crossover is widespread, from millennials to baby-boomers” said Bartholomew.
The idea is to “Drink Nirvana and Experience Nirvana”. Peace of mind and relaxation are the goals with the hemp having trace amounts of CBD and THC, called cannabis sativa L. The vodka will taste similar to their Touch One, and will bring bliss in a bottle as this is a cannabis product.
In the future, when government policies catch up with Fat Dog Spirits, they want to create a Nirvana Premium and a Nirvana Elite. Premium will be infused with CBD and the Elite vodka will be infused with THC. One of the biggest compliments they received during their 4/20 soft launch was that people had the best sleep of their life after trying Nirvana.
Ron Bartholomew said, “We have cutting-edge scientists on our team and we are the 1st American company to be able to get this approval. It’s never been done this way.”
The vodka will be available at retail/wholesale and liquor stores like Total Wine and More. Cases have already been pre-ordered and will be on the shelves next Monday. Nirvana will be priced starting from $24.99 for the 750-ml bottles but will also be available in the 375ml pint and 50ml mini sizes.
Fat Dog Spirits was acquired by three best friends a little over three years ago. The company distills Touch Vodka, their original brand, using all locally-sourced Florida ingredients. Their flavors are Valencia Orange, Ruby Red Grapefruit, Key Lime Vodka and Touch One. Each batch is handcrafted with incredible attention to quality and detail right outside of Ybor City.
Some of the local locations Nirvana Spirits will available are:
Total Wine & More - Tampa and Brandon
Jimmy Hula’s: All Restaurants