Cheese lovers, it’s time to rejoice! Whole Foods Market is hosting a deliciously cheesy sale and event beginning Feb 15th you do not want to miss.

Let's Get Crackin'

Parmesan cheese (the recipe of which is most often a generic form of Parmigiano Reggiano) is a staple in most homes. Whether it’s over spaghetti and meatballs, on top of breaded chicken and marinara sauce or even tossed atop a fresh Caesar salad, you deserve top-quality Parmesan cheese.

From February 15-28Whole Foods Market is hosting a national cheese sale on Parmigiano Reggiano cheese! This two-week promotional event may involve cutting prices but Whole Foods Market is by no means cutting quality. The company hires the best and most knowledgeable Global Cheese Buyers to travel the world, searching for the top quality cheeses the world has to offer.
In addition to the two-week Parmesan sale, Whole Foods Market stores across the U.S. will be hosting their Annual “Crack Heard Around the World” Event, cracking open wheels of the best Parmigiano Reggiano cheese in every Whole Foods Market location!
Our very own Whole Foods Market in Carrollwood is joining the fun, cracking their cheese wheel along with the other stores nationwide at 3 p.m. on Saturday, February 25.

Cathy Strange, one of Whole Foods Market's top Global Cheese Buyers, travels to Italy every year where she hand picks wheels of cheese from trusted producers. Like Cathy, each Global Cheese Buyer employed by Whole Foods Market takes extra care to find the best tasting and most authentic cheese in the world.
How can you determine what qualities make good cheese? Here are some tips to help you become a well-versed cheese connoisseur yourself! 

  • What type of milk is used? Whole Foods supplies Parmesan cheese made with skim milk and whole milk combined. This blend creates a creamy symphony on the palate, providing flavor above any other. 
  • How long has the cheese aged? Similar to red wine, classic 80’s films and husbands, cheese gets better with age! Whole Foods provides cheese that is mature, aged for 24 months and is at the top 1% of all graded cheeses.
  • Does the texture sparkle? It’s not every day you hear cheese compared to fireworks, but that is exactly what Whole Foods Market wants! When a good quality Parmesan cheese wheel is cracked, the cheese has a crystal-like texture reminiscent of fireworks in the night sky. 

Whether you incorporate Parmesan in genuine Italian dishes or use it in non-traditional, innovative ways, Whole Foods Market in Carrollwood invites YOU to celebrate great quality and great taste this February.  Save the date, Saturday, February 25 at Whole Foods Market where you can learn how to find the best cheeses at Whole Foods.